One of Germany’s leading tourism & lifestyle PR agencies.
For many years ranked among the top 5 German tourism PR agencies.
Creative partner of high-profile clients worldwide for over 20 years.
Professional consulting and strategic concepts in times of crisis.

Fifth place for uschi liebl pr in the 2022 Top Tourism PR Agency Germany ranking!
This is the 20th consecutive year that our agency has placed among the top ten, including 17 top five, five top three rankings and four silver medals. The ranking is conducted annually by srt-Verlag. A jury of some 200 travel journalists and bloggers is asked to rate the performance of more than 200 PR agencies in the German-speaking markets. Rated categories include the “answering of media requests”, the “organization of media visits and press conferences”, “creative approach”, and “quality of media releases”.

CURRENT CLIENTS

Leading international hotel brands, romantic island hideaways, quaint alpine resorts, exciting destinations, established tour operators – 
the uschi liebl pr portfolio boasts top-class clients from the tourism and lifestyle industry. 
From luxury to outdoor, from regional to international. We have shared long-standing partnerships with many of our clients, 
and consider ourselves part of their teams. We put all of our passion and professional know-how into their success. In good times and in bad.

Accor

Accor

International hospitality group

Algund

Algund

Algund Tourism, South Tyrol

Aspen Snowmass - Winter

Aspen Snowmass - Winter

Aspen Skiing Company, Colorado

Attika Reisen

Attika Reisen

Tour operator specializing in Greece & Cyprus

Berg und Tal Allgäu-Lofts

Berg und Tal Allgäu-Lofts

Private designer lofts, Allgäu/Germany

Chiemsee-Alpenland Tourismus

Chiemsee-Alpenland Tourismus

Chiemsee-Alpenland tourist board

Das Central

Das Central

Five-star hotel in Soelden, Tyrol/Austria

Das Edelweiss

Das Edelweiss

Five-star mountain resort in Großarl, Austria

Ehrwalder Almbahn

Ehrwalder Almbahn

Mountain cable car in Ehrwald, Tyrol

Eva Fricke Wines

Eva Fricke Wines

German boutique winery

Forsthofgut

Forsthofgut

Five-star-hotel in Leogang, Austria

Grandi Navi Veloci

Grandi Navi Veloci

Italian ferry company operating in the Mediterranean Sea

Hotel Beethoven Wien

Hotel Beethoven Wien

Boutique hotel in Vienna, Austria

Hotel Der Bär

Hotel Der Bär

Lifestyle & wellness hotel in Ellmau, Tyrol

Hotel Edelweiss Berchtesgaden

Hotel Edelweiss Berchtesgaden

Four-star-superior-hotel

Hotel Excelsior Venice Lido Resort

Hotel Excelsior Venice Lido Resort

Five-star-superior hotel in Venice, Italy

Hotel Goldener Hirsch

Hotel Goldener Hirsch

Historic five-star-hotel in Salzburg, Austria

Hotel Post Lermoos

Hotel Post Lermoos

Four-star-superior-hotel in Lermoos, Austria

Hotel Therme Meran

Hotel Therme Meran

Four-star-superior-hotel in Meran, South Tyrol

Interalpen-Hotel Tyrol

Interalpen-Hotel Tyrol

Five-star-superior-hotel in Telfs near Seefeld, Austria

Jufenalm

Jufenalm

First Bohemian hotel in the Alps

Le Méridien Maldives Resort & Spa

Le Méridien Maldives Resort & Spa

Island resort in the Maldives

Luesnerhof

Luesnerhof

Four-star-superior-hotel in Luesen, South Tyrol

Marriott Asia Pacific

Marriott Asia Pacific

Marriott properties in the Asia Pacific region

Marriott International

Marriott International

Hotel group featuring some 30 global brands

Munich

Munich

Local tourism organisation

Natural Selection

Natural Selection

Safari camps in Botswana, Namibia, South Africa

Oberstdorf

Oberstdorf

Oberstdorf tourism board

Portorož & Piran

Portorož & Piran

Tourist Board Portoroz and Piran

Posthotel Achenkirch

Posthotel Achenkirch

Five-star adults-only hotel, Lake Achensee, Tyrol, Austria

Restaurants Amante & Aiyanna Ibiza

Restaurants Amante & Aiyanna Ibiza

Award-winning restaurants in Ibiza

Scenic Gruppe

Scenic Gruppe

Scenic Luxury Cruises & Tours and Emerald Cruises

Schlossanger Alp

Schlossanger Alp

Alpine hotel, Allgäu/Germany

Sheraton Maldives Full Moon Resort & Spa

Sheraton Maldives Full Moon Resort & Spa

Island resort in the Maldives

Slovenia

Slovenia

Slovenian Tourist Board, Germany

Swiss Deluxe Hotels

Swiss Deluxe Hotels

Alliance of prestigious 5-star hotels in Switzerland

Thermenstadt Treuchtlingen

Thermenstadt Treuchtlingen

City of Treuchtlingen tourism board

Tiroler Zugspitzbahn

Tiroler Zugspitzbahn

Cable car to the top of Zugspitze, Tyrol

Velaa Private Island Maldives

Velaa Private Island Maldives

Luxury island resort in the Maldives

Warner Bros. Studio Tour London

Warner Bros. Studio Tour London

Harry Potter filmstudio tour

Zugspitz Resort

Zugspitz Resort

Four-star-superior hotel in Ehrwald, Tyrol

CLIENT QUOTES

OUR SERVICES

From daily to Instagram, from traditional to social, from event to co-op – uschi liebl pr is familiar with all communication channels for powerful brand & product communication.
360° approach to PR in the German-speaking market – tailored to each individual product and each individual project.
Strong content and true passion.
Boutique PR agency: Large enough for comprehensive campaigns, small enough for personal service.
Delivered by creative, passionate PR personalities with strong networks.

Travel, Luxury & Lifestyle PR

Ranking among Germany’s leading tourism PR agencies we develop bespoke communication strategies for clients in travel, luxury & lifestyle. Creative and results driven.
From independent hotels to international hotel groups.
From destinations to tour operators.
From attractions to mobility.
From celebrity chefs to travel must-haves.
From start-ups to industry leaders.

Corporate/Crisis Communications

ulpr provides over 20 years of market experience as a lifestyle & tourism PR agency resulting in expertise, a sense of emerging trends and a powerful network. 
Combining these tools with creativity and sensitivity we increase awareness for our clients and provide them with assistance and advice both in good times and in times of crisis.
Solid, future-oriented, efficient.

Integrated 360° Strategies

We provide an integrated approach to PR,
developing bespoke 360-degree communication strategies.
Featuring a perfect mix of traditional travel PR tools and digital relations.
From press releases to social media campaigns, from press conferences to creative events, press trips, Insta travel, celebrity PR or brand partnerships:
We decide individually, plan ahead carefully and act flexibly.

Consumer Communications

To reach our clients‘ target group we apply all of our know-how including both traditional travel PR tools and progressive methods.
We serve all channels.
Daily or niche blog? Insta story, radio feature, city guide? We know the perfect mix and have the right network.

Digital Relations

The future is now. And we love to be part of it.
Digital visibility is the essential key to business success.
This is why ulpr works with a strong and ever-growing network of bloggers and influencers.
Through creative ideas, profound understanding of target groups and personal contacts.
Effective, passionate, enduring.

Brand PR

Applying sustainable strategies, powerful story-telling and the right mix of activities our experienced travel PR team positions brands and products in their market environment.
Innovative and grounded.
With industry know-how and detailed knowledge of each target group.
With eyes and ears in the market and a great passion for our clients.

OUR TEAM

A smart mix. Creative, passionate, professional, fun to work with.
We believe in the right chemistry and provide each client with a PR consultant who is a perfect match both on a professional and personal level.

Uschi Liebl-Wickstead

Founder and Managing Director

Graduated with honors, background in journalism, corporate spokesperson, entrepreneur: Uschi loves tourism and PR, the international touch and the exciting people working in this industry. Uschi has been running her agency with great professionalism and passion since 2001. Over the years, Uschi and her top team have earned numerous awards.

SUSTAINABILITY

 

ulpr demonstrates a sense of responsibility for our children and grandchildren. We travel conscientiously and carbon offset our flights by supporting a forest project in Costa Rica: We regularly have new trees planted at a small designated “uschi liebl pr forest” at the Reserva Bosque La Tigra. This helps promote a rainforest rich in biodiversity.

 

GPS: 10°18 17.3 N 84°35 40.9 W

CONTACT

Emil-Geis-Strasse 1
81379 Munich
Germany

+49 89 7240292-19

uschi liebl pr GmbH
emil-geis-strasse 1
81379 münchen
germany
fax +49 89 7240292-19
Copyright © 2020 uschi liebl pr
All rights reserved