CURRENT CLIENTS

Leading international hotel brands, romantic island hideaways, quaint alpine resorts, exciting destinations, established tour operators –
the uschi liebl pr portfolio boasts top-class clients from the tourism and lifestyle industry.
From luxury to outdoor, from regional to international. We have shared long-standing partnerships with many of our clients,
and consider ourselves part of their teams. We put all of our passion and professional know-how into their success. In good times and in bad.

Accor - Luxury & Premium Brands

Raffles, Fairmont, SO/, Sofitel, MGallery, Mövenpick, Pullman, Swissôtel

Aspen Snowmass - Summer

Aspen Chamber Resort Association and Snowmass Tourism, Colorado

Aspen Snowmass - Winter

Aspen Skiing Company, Colorado

Attika Reisen

Tour operator specializing in Greece & Cyprus

Bavaria Health&Spa

Bavarian Tourism Marketing brand

Bavaria

Bavaria tourism marketing organisation

Ehrwalder Almbahn

Mountain cable car in Ehrwald, Tyrol

Eva Fricke Wines

German boutique winery

Forsthofgut

Five-star-hotel in Leogang, Austria

Grandi Navi Veloci

Italian ferry company operating in the Mediterranean Sea

Gran Canaria

Gran Canaria Spa, Wellness & Health / Gran Canaria Blue / Gran Canaria Tri, Bike & Run

Hotel Der Bär

Lifestyle & wellness hotel in Ellmau, Tyrol

Hotel Goldener Hirsch

Historic five-star-hotel in Salzburg, Austria

Hotel Hohenwart

Four-star-superior-hotel in Schenna, South Tyrol

Hotel Post Lermoos

Four-star-superior-hotel in Lermoos, Austria

Hotel Sonnenhof

Four-star-superior hotel in the Tannheim Valley, Austria

Hotel Therme Meran

Four-star-superior-hotel in Meran, South Tyrol

Interalpen-Hotel Tyrol

Four-star-superior-hotel in Telfs near Seefeld, Austria

Luesnerhof

Four-star-superior-hotel in Luesen, South Tyrol

Marriott International

Hotel group featuring some 30 global brands

Mirabell Dolomites Hotel

Five-star-hotel in Olang, South Tyrol

Munich

Local tourism organisation

Oberstdorf

Oberstdorf tourism board

One&Only

Ultra-luxury beach, nature & urban resorts worldwide

Portorož & Piran

Tourist Board Portorož and Piran

Slovenia

Slovenian Tourist Board, Germany

Stumböck Club

Ski tour operator

Thermae Abano Montegrotto

Tourism Thermae Abano Montegrotto, Italy

Tiroler Zugspitzbahn

Cable car to the top of Zugspitze, Tyrol

Tourismus Oberbayern München

Association of regional tourist boards in Upper Bavaria

Warner Bros. Studio Tour London

Harry Potter filmstudio tour

Zugspitz Resort

Four-star-superior hotel in Ehrwald, Tyrol

Further References

CLIENT QUOTES

Partnering with the uschi liebl pr team is the best thing that can happen to any business: great expertise, professional advice, a comprehensive media network across all areas, and a great passion for the industry. We have been working together for many years and the excellent results have never failed to impress.

Michaela Belling, Senior PR Manager Germany & Switzerland, Marriott International

We have been working with uschi liebl pr since 2017 and quickly established a unique relationship of trust that we truly treasure.
Highlights of the positive and successful collaboration with uschi liebl pr include their professional and attentive care, immediate handling of things, and their structured approach.
We look forward to many exciting joint projects to come!

Christina Schmuck, Host, and Jacqueline Hanser, Sales Manager, Forsthofgut Nature Resort

Uschi Liebl and her team rise above the rest in the PR world.
Their hands-on, thorough and personal style sets them apart from any other international PR firm.
Their organization, forethought and creative strategy in this ever-changing media world, keeps them one step ahead of the rest.
The team is extremely personable and delightful to work with – coupled with amazing results, data and reports.
uschi liebl pr gets your brand recognized and respected.

Jeff Hanle, Vice President Communications, Aspen Skiing Company

As one of uschi liebl pr's first clients, Attika Reisen's relationship with Uschi Liebl-Wickstead and her professional and friendly team continues to be trusting and positive, resulting in successful communication and PR work.
We feel very confident that we have chosen the right PR agency and are keen to continue with uschi liebl pr into the future.

Michael Karavas, CEO, Attika Reisen

We have been working with uschi liebl pr since 2008 and truly feel at home with Ms Liebl-Wickstead and her team: Our successful cooperation is carried out in an extremely smooth and effortless manner. To us, the agency is part of the big Hohenwart family.

Christine Laimer, Co-Owner, Hotel Hohenwart

A huge THANK YOU for your outstanding support and help during the coronavirus crisis.
Together we managed to steer the resort smoothly through these challenging times. The recent launch of the summer season has been a great success and you have played an important role in this. Thank you so much!

Christina Schmuck, Host, Forsthofgut Nature Resort

The uschi liebl pr team handles PR on behalf of AccorHotels’ luxury brands, supporting our transformation process from a hotel operator to a travel and lifestyle company through professional communication activities.
Not only are the ladies highly professional, creative and well-versed regarding PR, they also fully adapt to the needs and requirements of an internationally operating corporation and are nothing but a wonderful asset to our marketing and communications team.

Anne Wahl-Pozeg, Media Relations & PR, Accor Hotels Central Europe

The uschi liebl pr team has supported the Interalpen-Hotel Tyrol for several years in all PR-related topics. They are always there for us and our questions and concerns.
While we greatly appreciate the professional and friendly cooperation, it is the last months in particular that have proved that we are able to rely on this strong partner even in turbulent and difficult times. We can strongly recommend working with Uschi Liebl-Wickstead and her team!

Karl Brüggemann, Director, Interalpen-Hotel Tyrol

OUR SERVICES

From daily to Instagram, from traditional to social, from event to co-op – uschi liebl pr is familiar with all communication channels for powerful brand & product communication.
360° approach to PR in the German-speaking market – tailored to each individual product and each individual project.
Strong content and true passion.
Boutique PR agency: Large enough for comprehensive campaigns, small enough for personal service.
Delivered by creative, passionate PR personalities with strong networks.

Travel, Luxury & Lifestyle PR

Ranking among Germany’s leading tourism PR agencies we develop bespoke communication strategies for clients in travel, luxury & lifestyle. Creative and results driven.
From independent hotels to international hotel groups.
From destinations to tour operators.
From attractions to mobility.
From celebrity chefs to travel must-haves.
From start-ups to industry leaders.

Corporate/Crisis Communications

ulpr provides over 20 years of market experience as a lifestyle & tourism PR agency resulting in expertise, a sense of emerging trends and a powerful network.
Combining these tools with creativity and sensitivity we increase awareness for our clients and provide them with assistance and advice both in good times and in times of crisis.
Solid, future-oriented, efficient.

Integrated 360° Strategies

We provide an integrated approach to PR,
developing bespoke 360-degree communication strategies.
Featuring a perfect mix of traditional travel PR tools and digital relations.
From press releases to social media campaigns, from press conferences to creative events, press trips, Insta travel, celebrity PR or brand partnerships:
We decide individually, plan ahead carefully and act flexibly.

Consumer Communications

To reach our clients‘ target group we apply all of our know-how including both traditional travel PR tools and progressive methods.
We serve all channels.
Daily or niche blog? Insta story, radio feature, city guide? We know the perfect mix and have the right network.

Digital Relations

The future is now. And we love to be part of it.
Digital visibility is the essential key to business success.
This is why ulpr works with a strong and ever-growing network of bloggers and influencers.
Through creative ideas, profound understanding of target groups and personal contacts.
Effective, passionate, enduring.

Brand PR

Applying sustainable strategies, powerful story-telling and the right mix of activities our experienced travel PR team positions brands and products in their market environment.
Innovative and grounded.
With industry know-how and detailed knowledge of each target group.
With eyes and ears in the market and a great passion for our clients.

OUR TEAM

A smart mix. Creative, passionate, professional, fun to work with.
We believe in the right chemistry and provide each client with a PR consultant who is a perfect match both on a professional and personal level.

ul@liebl-pr.de

Uschi Liebl-Wickstead

Founder and Managing Director

Graduated with honors, background in journalism, corporate spokesperson, entrepreneur: Uschi loves tourism and PR, the international touch and the exciting people working in this industry. Uschi has been running her agency with great professionalism and passion since 2001. Over the years, Uschi and her top team have earned numerous awards.

SUSTAINABILITY

ulpr demonstrates a sense of responsibility for our children and grandchildren. We travel conscientiously and carbon offset our flights by supporting a forest project in Costa Rica: We regularly have new trees planted at a small designated “uschi liebl pr forest” at the Reserva Bosque La Tigra. This helps promote a rainforest rich in biodiversity.

GPS: 10°18 17.3 N 84°35 40.9 W